01 / PERSONAL PROFILE

KOREA · JAPAN · NORTH AMERICA

FOCUS

Strategy

Data-driven StrategyDRI & KPI SettingFull-funnel Growth

Market

Content MarketPerformance & Organic

Foundation

Intellectual Property & Digital Law LiteracyKR · EN · JP

Marketer Specializing in Content Strategy — I turn ambiguity into systems, and systems into growth, building platforms where content, data, and users actually meet.

Eis Kim

Growth Marketer

Selected Impact

+19.34 pp

Store-to-Install CVR

Monthly ASO installs +30.3%.

Growth Marketer · 2026–present

+31 pp

Paid ROAS

Improvement in paid return on ad spend.

Growth Marketer · 2026–present

+32%

Organic-attributed Charge GMV

Growth despite declining overall platform revenue.

Organic Marketer · 2024–2026